Experience installation for the brand Luxottica exhibited during the design fair Salone di Mobile in Milan (Italy). The goal of this installation was to align a combination of a traditional, hand-made old medium in form of a classical instrument that would trigger digital sound waves on a concave shaped low-resolution media façade as representation for a new medium.

Project Lead: Alexander Wiethoff, Matthias Richter, Susanne Backer
Architectural Design: Alexander Wiethoff, Matthias Richter
Client: Luxottica
19-23.04.2007 Salone di Mobile / Zona Tortona / Milan (Italy)